Tugging the Heart-Strings

TV playing silently in front of me, showing an ad with a kid, maybe twelve years old, on the baseball diamond throwing out the ceremonial first pitch at a big-league ballgame. The kid did a pretty good job, a little low and outside, but with some zip. The catcher scooped it out of the dirt and held it up the way catchers do to show the umpire they have it. Then the catcher took off his mask and the kid lost his shit. It was his dad, back from military service overseas. Joy ensued.

I have no idea what that ad was selling. I wish I did, because if it isn’t shitty beer, I’d buy some.